There's a lot of assumptions and painting of men and women with a wide brush in the original post.
Fashion is cyclical. As mentioned previously, some elements of the 80s are coming back. That was a decade that popularized the "stubble" look; think of Don Johnson in "Miami Vice". This will hang on for a few years and then fade away.
Are beards more popular today than in previous years? Maybe, depending on how you define "previous". Beards were popular in the 70s, too. Are there reasons beards are popular now? Lots - including fashion, societal norms, Covid/work from home, and more. Will those change? History says they will.
Fashion is cyclical. As mentioned previously, some elements of the 80s are coming back. That was a decade that popularized the "stubble" look; think of Don Johnson in "Miami Vice". This will hang on for a few years and then fade away.
Are beards more popular today than in previous years? Maybe, depending on how you define "previous". Beards were popular in the 70s, too. Are there reasons beards are popular now? Lots - including fashion, societal norms, Covid/work from home, and more. Will those change? History says they will.