As a reformed "natural product" consumer of food and beauty products, such is no guarantee as to the goodness or effectiveness of a given product. Just because something is listed as "natural" doesn't mean it's good for your skin. When it comes to shaving substances, I say use whatever gives you the best shave with the least/zero irritation of the skin. Heck, I found that Schick's Skintimate and Gillette Satin Care shave gels , and even Barbasol Aloe to be the only shaving substances I've tried that either don't irritate my face or offer a sufficient glide and buffer.