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New Rolex

I sort of don't understand the Cellini line. It seems like Rolex's "fashion line". For me, Rolex should have an automatic movement and be tough, which are the characteristics of the brand. These seem to be going after the same market as entry level watches from Vaucheron, Bruguet, Jaeger, etc... but no way can Rolex match the fit and finish of those watches IMHO. I'm with the poster who suggested looking at "pre-owned" Patek for a similar price.

And the comment that Rolex is "purposely priced well beyond the middle class budget for a reason." is just silly. What is the reason? It is comments like that from Rolex wearers that give the brand its bad name among many "serious" watch fans.

The issue is that Rolex sells well over a million watches a year and only a tiny number of people buy them as enthusiast or collector watches. The average Rolex Buyer is a person who has bought the line that Rolex is the best watch in the world and is a badge conveying certain characteristics to the wearer. This has created the market and the more they raise the prices the more coveted the watch becomes.

Most really wealthy people wear the Rolex as a beater watch.
 
And the comment that Rolex is "purposely priced well beyond the middle class budget for a reason." is just silly.

I completely agree with you. It is silly, however, it is true. Rolex is trying to set up this image that it is the best watchmaker out there. If you walked up to anyone and asked "Who makes the best watches?", most, if not all, would say "Rolex".

Now, of course this is all a load of poppycock, but this is Rolex's marketing scheme, and it is working perfectly. While A. Lange & Söhne, Patek Philippe, Vacheron Constantin, and Audemars Piguet truly are the best, Rolex has geniusly convinced the masses that they are.
 

TheShaun

Bejeweled
i like parts of both but don't like either of them as a whole.

no matter which you choose, i'm sure you will be very happy.
 
Here's my thoughts on Rolexs...when you have one a legit one...everyone thinks it's a fake. Now I don't wear watches for other peoples opinions...but it does happen.

My dad has 2 and sometimes gets the question "is that real" He often replies with "why do you care"
 
I'm digging the retro look of the one on the left...bout time Rolex did something like this, they're standard look was getting so.....routine.
 
Im not a big fan of leather band Rolex watches. I like the stainless steel bands. I would be too afraid of scratching or tearing the leather. My Submariner's band has scratches that can be buffed out by a jeweler, leather would have to be replaced.
They are still nice watches though....
 
I see you like Rolex, Austin, but I would consider a Jaeger-Lecoultre. I think some Master and Master Compressor - or even Reverso Duo models would be better value for money in this price range.

The movements are very well crafted (in house) and the watches themselves are pretty good looking.
 
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