I use WH after every shave, razor burn or not. I apply it to my whole face. After I started using it, I've never had razor burn last more than a couple hours. I've never tried reapplying it throughout the day, although I do on sunburn.
Also, you'll get used to the smell. I thought it smelled bad when I first started using it, now I enjoy it.
~~ KJ ~~ "Spider-Man" ~~ "VEZ" ~~
Father - USAF (Ret) - Freemason - VFW - Tarantula Wrangler - Snake Charmer
ALPHA Team - AMWAY - Bootleggers - Excalibur - Noble Knight (VEG) - SABRE - WISE Man