Unfortunately, I’m not in Italy I’m in SoCalFor that price you can get the 400ml bottle in Italy. The new formula of this AS isn't as good as the old one was. YMMW.
This is crazy because even here when I try to get shaving supplies online I see a huge price difference between local vendors. I've seen a vendor selling 200 Feather blades for 90 euros while others sell it around 55-65 euro. The 400ml Green AS goes for 12-14 euro but I also seen some vendors selling it for 30 euros.Unfortunately, I’m not in Italy I’m in SoCal