Anyone like to chime in with their thoughts and experiences?
I love St James of London creams. Have tried four of their scents and found them all to be great performers. Topnotch lather, glide and protection. The brand was relauched under new ownership about six or nine months ago. I hadn't tried the old products, but based on what I've read here, the new product range is superior.
FWIW, I was a Truefitt and ToBS guy before discovering SJOL. In my experience, SJOL is just as good, if not better, than those two brands. Their creams are made by Creightons, so it stands to reason than they'd be high quality and on par with the other English brands. I give SJOL added points for their packaging (glass tubs) and excellent customer service.
I had a tub of the cream once. It came in a nice glass jar that I liked, but I was not impressed with the performance. I needed to use a ton of it. I ended up passing it along to someone else.
The old formulas were intended for either brushless or with brush. You should try the new formula which is richer and more intended for brush use.
Brittany&Todd took it over when they left T&H in Chicago. They would not be involved if the products were inferior.
Brittany&Todd took it over when they left T&H in Chicago. They would not be involved if the products were inferior.