True, I was impressed by the color and immediately after a bit let down by the content. It is MUCH better after getting some air to it... but it feels weak now almost. Not as cloying, but very low in flavor. The heat is a real strong point though. For the level of heat in it, it goes down surprisingly smooth reminding me a bit of the warm sake's I've had once or twice in that respect... not much burn until after it's down, then it warms up from the belly out.
Still, I agree HP would have been the better choice for me. Live and learn. I(t) will get dr(a/u)nk.