The long awaited new Proraso Green line is finally in my hands! As promised by the manufacturer, new look, new formula and, probably very soon, new fragrances. The Ludovico Martelli company decided to make a "jump in the past" with a novelty in the packaging: a stunning vintage look that definitely reminds the old Italian barbershops of the 1930's and 1940's. It's both very traditional and tremendously cool. The formula is now paraben free, with no SLS and no BHT. For the new fragrances I do not have any official info, but, fingers crossed, it seems they should arrive around April/May, just before the summer. Prices for the new Green line are exactly identical to the old Green line, which means they are always excellent. I still have to test the new products, but some friends in north Italy say they are as good as the old ones, some others say the new are even better! Thoughts to follow. In the meantime, enjoy the pics!