Picked up a bottle of British Sterling last night at my local grocery store. I have to say that the scent took me back in time to the 70's. It felt very cool and refreshing on my skin, and very little burn after my 3-pass DFS. Also, as an added and frankly unexpected benefit, my beautiful wife says that she likes the smell! Can you believe it? She actually liked the smell. Heaven, I'm in heaven....Lol!