Following on from my gillette post, why dont companies like merkur, parker, feathers etc advertise thier products more, if your a teenager and starting to think about shaving and look at tv, billboards, magazines etc the only thing you see to shave with is the throwaways and unless you come accross boards like this would most probably never here of a de razor and even if they listen to their fathers advice i would say the same applies, i know advertising costs but i never see or ever have seen a advertisment for a de razor here in the uk, when the king of shaves introduced thier azor (did not like that thing) it did not advertise it but built up interest on the net and it went on to sell loads, and still does, with the economic/green climate we live in it is a perfect product but not out in the big world selling itself.